Auckland Finance

Auckland Finance Ltd is a wholly owned subsidiary of South Canterbury Finance Ltd and has been in the business of financing loans since 1926. They currently offer car finance, personal loans, boat finance, debt consolidation, business finance, commerical finance and property finance to all New Zealanders, with a particular market focus into Auckland.

Objectives: Initially Auckland Finance commissioned Optymise to research the online finance market in order to assess whether search marketing would be of benefit to their business.

Campaign Overview: Optymise conducted initial market research, reporting and analysing findings to Auckland Finance. Subsequently, an introductory search engine optimsation campaign was undertaken.

Results: Since the search engine optimisation campaign has been running, the Auckland Finance website has experienced a growth in the number of referrals from search engines of 350%.

If you are interested in commissioning market research to find out more about your online industry before you commit to either a new website build, website redevelopment or search marketing, contact us.