How We Do It- Online Marketing

So, you've designed this fantastic website, gotten your own domain name, found a great host, listed your site in the Search Engines, but how do you go about getting more traffic? Our overall strategy is aimed at achieving a high quality and number of visitors to the website right from the onset of the launch of the website marketing.

Optymise works at fine tuning your website to promote higher rankings in the dominant search engines of your target audience as well as higher quality traffic (people actually looking to find your site, not random landings) to your website.

We Measure Deliverables

Reporting of search engine rankings, starting at the end of the first month from commencement of the campaign will be used to calculate the result of the campaign setup and provide the forum to allow test and measure and adjustment to the ongoing management in the bigger picture.

We Report to you on a regular basis

A performance summary at the beginning of every month highlighting the efforts and results of your campaign will be delivered to you.

Future Campaign Management

At the end of six months it is typical to be focusing on improving the website ‘Conversion Rate’ by suggesting changes and amendments on the website structure, design, technology and marketing.

When you first sign up with us, we will take the time to get to know your website market. We undertake:

• Online Market Research
• Current Online Market Research Analysis
• Current Competitor Analysis
• Industry Analysis
• Keyword Research– we choose realistic keywords which get results.