Social Media Marketing

Social Media Marketing (SMM) “is a form of internet marketing which seeks to achieve branding and marketing communication goals through the participation in various social media networks such as MySpace, Facebook, Bebo, YouTube…”

Source -  Wikipedia

 
In other words Social Media Marketing (SMM) is a way marketing/ creating a campaign which can do any of the following:   Building brand awareness

• Increase user participation
• Encouraging feedback & dialogue
• Increase Visibility
• Create Hype
• And More Importantly Selling products or services

SMM compliments other forms of online and offline marketing like; SEO, SEM, Viral Marketing, Word of Mouth Marketing, Email Marketing. SMM is a way of creating new content which can help direct or influence members of a social community and help connect them to your business

Why Use Social media Marketing?

 1.3 Million New Zealanders Using Social Networking Sites

258,860 New Zealanders Logged into Facebook in February 07
Source - http://socialmedia.globalthoughtz.com/

Having people talk about you and creating hype can also help out your other forms of online marketing, like SEO, SEM, linking, and can also provide a forum for real time conversation and feedback

Talk to one of our team today to see how you can compliment your marketing with Social Media Marketing (SMM)